Is buying second-hand excavators online reliable? Domestic excavator parts manufacturers tell us that most people will have a big question mark in their hearts about trust. Nowadays, most daily consumption has become the field of online shopping, and the advantages of convenience, ease of use, and time-saving and labor-saving attract batches of people to join the army of online shopping! So, can online shopping for large items such as excavators be achieved?
Compared with daily consumer goods, domestic excavator accessory manufacturers believe that these products have high value, high barriers, and significant information asymmetry. Therefore, the buying and selling of these products often requires customers to "empathize" and admit on site to ensure product accuracy. Therefore, the buying and selling of such products often takes place offline. If it were construction machinery, the proportion of "online shopping" would be even smaller. Online shopping of accessories is not yet a popular trend, let alone the hundreds of thousands or even millions of hosts. The "e-commerce" of construction machinery has been present for many years, but it has not made any progress. No one can stir up any waves in the second-hand mobile phone market, and even no waves can be seen.
The pain point of buying and selling second-hand mobile phones online is that second-hand mobile phones are not products planned for production, and there are significant individual differences between products. In addition, their high value of hundreds of thousands of yuan makes it necessary for users to see and test drive second-hand mobile phones. Without this prerequisite, second-hand mobile phone sales cannot be achieved.
Analysis of the feasibility of online buying and selling of second-hand excavators by domestic excavator accessory manufacturers
One is the number of vehicle sources. In offline buying and selling scenarios, users often have to navigate multiple second-hand phone buying and selling malls in order to choose their desired second-hand phone. However, second-hand phone buying and selling malls are relatively concentrated and not as common as second-hand car buying and selling malls. Therefore, the number of car sources that users can touch is limited. If they want to touch more car sources, they will have to spend more time, travel farther distances, and even cross provinces to search for equipment, resulting in extremely high marginal costs. Establishing two mobile online buying and selling channels can greatly reduce marginal costs and allow users to easily access more car sources.
What is two? Higher buying and selling power? More revealing? Sorry, in terms of excavator parts, the previous online sales channels were very average in these aspects. Most of them only achieved the first point: the accumulation of the number of vehicle sources. As this approach has the lowest barrier to entry and also the lowest cost. Without barriers and capital, it means there are no moats. Where you can kill, others can also come in and stir up trouble. Various channels for buying and selling second-hand mobile phones are set up on stage to perform, appearing with great enthusiasm. The box office on paper may be prosperous, but the audience sitting in the audience is few and far between.
Unable to deal with the problem of "dishonesty, lack of transparency, and low quality" in the second-hand mobile phone buying and selling mall, the second-hand mobile phone online buying and selling channel can only be a welcoming gatekeeper shouting on the street, only able to attract traffic, and is detached from the real second-hand mobile phone circulation system. If you want to control every aspect of the circulation of second-hand mobile phones and fundamentally change the "online shopping" of second-hand mobile phones, you must have heavyweight players who hold insignificant positions in the profession enter the field.
A new way of overtaking by changing lanes
Regardless of the ownership, transaction volume, same tonnage transaction price, or user reputation of the second mobile phone mall, Komatsu is a handsome brand in Chinese malls. In other words, users recognize this brand. In addition to the general second-hand phones circulating in the mall, Komatsu has also launched a more high-end "self operated" second-hand phone transaction - the revolving phone.
Unlike second-hand phone vendors or second-hand phone malls in shopping malls, launching a recycling machine is Komatsu's "corporate behavior". Therefore, the recycling machine naturally embodies Komatsu's business philosophy of quality and integrity. Every Komatsu cycle machine undergoes rigorous selection review, and undergoes complete cycle preparation according to strict standards. The materials, processes, and debugging inspections during the preparation process are strictly controlled to ensure that every preparation equipment is of high quality.
Together, by joining the GCP channel, the Komatsu recycling machine not only withstands Komatsu's strict scrutiny, but also undergoes review of GCP channel certification conditions. The GCP channel keeps detailed data on the registered equipment, including model, manufacturing date, working hours, repair history, etc., to ensure that the equipment information is authentic, useful, and traceable. In addition to conducting comprehensive data tracking of the settled recycling machine equipment with "one machine, one number, one file", the channel also introduces equipment sovereignty query function to ensure the dual integrity of equipment quality and the buying and selling process.
Domestic excavator parts suppliers believe that Komatsu China and GCP's method of "enterprise 'self operation'+channel certification processing" not only allows network channels that are detached from the second-hand mobile phone buying and selling cycle system to intervene in the buying and selling process, but also addresses the two biggest pain points of offline second-hand mobile phone buying and selling malls: firstly, there is no guarantee mechanism and reputation endorsement. Users no longer have to worry about the quality of equipment when choosing equipment in GCP, and all links from machine selection to buying and selling are under user control; The second issue is the lack of sufficient vehicle sources. Firstly, Komatsu China, which has entered the GCP channel, will continuously supply high-quality circulating locomotive sources, while other powerful enterprises and organizations will also enter the GCP channel.
Chuanna Professional Excavator Parts Supplier Copyright: www.kscna.cn
Company Address: No. 379, Junjin Road, Zhangpu Town, Kunshan City
Contact: Mr. Chen
Phone：18112623390
landline：0512-36863852